About Us
Nestled in the heart of Ocean Township, NJ, Sweet N Joe is a vibrant coffee, dessert, and ice cream bar founded by David Hirschel, a local entrepreneur with a deep-rooted passion for bringing the community together over delicious treats. With a focus on quality, creativity, and community, Sweet N Joe is your go-to spot for exceptional baked goods, handcrafted desserts, premium ice cream, and freshly brewed coffee.
WHERE IT ALL BEGAN
At Sweet N Joe, everything begins with authenticity. From the in-house bakery to custom baking orders and wholesale restaurant services, the dedication to excellence is evident in every bite. Sweet N Joe’s dessert menu features a variety of baked goods crafted with love and care, inspired by David’s own family recipe story. Aunt Gert’s famous cookie recipe—cherished for over 60 years—lives on as the cornerstone of Sweet N Joe’s success. After perfecting the recipe with his cousin, David introduced it to the wholesale market, selling thousands of ice cream sandwiches per week and expanding across the region.
SAVORY ROAST
COFFEE CRAFTED TO PERFECTION
Coffee lovers rejoice! Sweet N Joe partners with AP Roastery to bring you a one-of-a-kind special blend available exclusively here. From freshly roasted beans to a medium-dark roast profile, every sip is designed to awaken your senses. Whether you’re enjoying a steaming cup of coffee, indulging in a decadent Cold Brew Nutella Milkshake, or sipping on their soon-to-be-famous hot chocolate topped with homemade marshmallows, Sweet N Joe has something for everyone.
ICE CREAM shared with a friend is happiness
Ice Cream to Delight Every Palate
Sweet N Joe proudly serves Gifford’s Ice Cream, a premium purveyor from Maine known for its exceptional quality. In addition to traditional scoops, Sweet N Joe’s soft serve stands out as the creamiest, most natural-tasting option in the area, offering fuller flavors and a premium experience. Ice cream enthusiasts will also find delights like custom ice cream cakes and even grab-and-go treats for catered events.
DECADENT TREATS
A Legacy of Baking and Innovation
Sweet N Joe’s bakery is a haven for those who crave cookies, pastries, and creative new desserts. Their “Test Kitchen” is an incubator for exciting new ideas, ensuring there’s always something fresh and innovative on the menu.
Catering Sweet Moments
Perfect for parties, office celebrations, or any gathering, Sweet N Joe offers catering options including mini ice cream sandwiches, ice pops, pastries, and custom cakes. Fully customizable, their catering service lets customers bring a touch of Sweet N Joe to any occasion.
PERFECT FOR PARTIES
COFFEE | TREATS | ICE CREAM
What more can you want? Sweet N Joe is a your favorite local dessert and coffee bar. Whether you’re looking to start your day fresh with our exclusive AP Roastery blend or a sweet pastry to set the tone for a good day or finish your night with our delicious assortment of artisanal ice cream options – Sweet N Joe is exactly what you are looking for.
